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The Set Visual Identity, night vibes, branding
The Set poster, modern logo infused with Y2K aesthetics, branding
The Set, Product Design, Visual Identity, Merchandise
The Set event logo, Visual Identity, night vibes, Y2K aestetics
The Set event logo, Visual Identity, night vibes, Y2K aestetics

VIER DE NACHT

Studio by Nas

Design

Identity & Visual Marketing (concept)

Type

2024

Year

At Studio by Nas, we were asked to create a visual identity for "Celebrate the Night" to reinforce the magic of Nijmegen's nightlife. Our approach combines minimalist design with analog personality and captures the raw authenticity of the city's nighttime energy.

We put together a visual narrative that resonates with diverse voices and cultural influencers, leading revelers through a week of nighttime discoveries.

With "Vier de Nacht" we pushed our boundaries and created a visual innovation that reflects the vibrant heartbeat of Nijmegen's nightlife.

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