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KELDER GEDRAG
Studio by Nas
Design
Visual identity & Marketing
Type
2022
Year
First edition
Edition
In 2022, we embarked on a journey with Kelder Gedrag, shaping its brand identity from the ground up. With meticulous attention to detail, we created a unique visual identity.
For the first edition, we curated an Instagram layout that captivated audiences and designed a poster that served as an events visual anchor. It was the first step in a thrilling artistic adventure.
Photography by Sander van de Ven
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Studio by Nas
Design
Merchandise
Type
2022
Year
Second edition
Edition
The second chapter of our partnership with Kelder Gedrag, we took the original poster design and added graffiti to it, giving it an authentic touch.But we didn't stop there.
Together with Daggers Barbershop, we delved into the world of merchandise, creating a limited-edition T-shirt that became instant hits during the event, nearly selling out. As a symbol of illuminating the night, we also produced reflective stickers that added an exciting element to the experience.
Designing inspiration from vinyl records, we created a unique timetable that was found in the venue. Crafted to be legible from various perspectives. This collaboration left a lasting mark, both visually and experientially.
Photography by Sander van de Ven
Information

Studio by Nas
Design
Marketing
Type
2023
Year
Third edition
Edition
As Kelder Gedrag's journey continued, we were on hand to design the third edition, which coincided with the event's move to a new location during Ascension Day.
This time, we designed a completely new poster that summed up the essence of the event's evolution. The new poster served as a beacon for attendees and invited them to explore the unknown heights.
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