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CLASSIFIED EVENTS
Classified Events is a trailblazer in Nijmegen’s RAW hardstyle scene, founded by a trio of music scene veterans with deep connections in the genre. Known for their innovative approach and dynamic event experiences, they have quickly made a name for themselves with sold-out shows and a unique digital marketing strategie. Their mission is to create immersive, unforgettable events that captivate and expand their audience, setting new standards in the hardstyle community.
2023 & 2024
YEAR
Classified Events wanted to make waves in the RAW hardstyle scene by creating a brand that would instantly connect with fans and stand out in a competitive landscape.
CHALLENGE
• 3 months selling out ahead
• 154% increase in engagement
• 141% following growth
• 300+ merchandise pieces sold
• 1124 instagram interactions
OUTCOME
• Merchandise
• Social Media Graphics
SERVICES
Teaming up with Classified Events, we transformed their vision into reality. We designed exclusive merch that flew off the shelves—100 shirts gone in just 30 minutes. Our next move? A killer Instagram design, packed with hidden clues that boosted engagement through the roof. This wave of hype led to their second event selling out three months ahead. Together, we set the stage for Classified to make their mark in the RAW hardstyle scene.
EXPLORATIONS + PROCESS
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